
Introducing Lume for Men—Mando Whole Body Deodorant!
by Sarah Thomas
Lume has a new family member to introduce and we named him Mando!
If we’ve said it once, we’ve said it a thousand times - odor is odor is odor, no matter who you are, or where you have it. All body odor has the same source - bacteria.
Whether you are a man or a woman, body odor is a byproduct of a reaction between bacteria that live on our skin and bodily fluids - that reaction is neither feminine nor masculine.
So why did we create a special line of Lume for men when we all have the same odor concerns?
Because we had so many customers asking for a men’s line, we simply had to find a way to make it happen. Plus, it was difficult for Dr. Shannon Klingman to keep a straight face while saying, “Trust your gynecologist guys, Lume is for you too!”
So let’s dig in and find out what is different about Mando, and what Mando and Lume have in common.
What’s Different?
Many of our male customers reached out to us to let us know that they loved the Whole Body aspect and efficacy of Lume, but their dream deodorant might look and smell a little bit different.
Based on direct feedback from male customers, the following three wishes emerged as their top priorities:
- Stronger scents
- Masculine scents
- Masculine packaging
So we responded with some fantastic, cologne quality scents - they’re clean, crisp, and decidedly masculine. We think many of our Lume customers, men, and women alike, will LOVE the fantastic new scents by Mando.
Bourbon Leather
Leather, tobacco, & bourbon vanilla.
Smooth, relaxed, and broken in, the warm essences of fine leather, tobacco, and bourbon vanilla combine for a rugged, sophisticated scent.
Mt Fuji
Brisk green & eucalyptus
Cool, peppery green leaf and refreshing eucalyptus are warmed by citrus, cedarwood, and wild mint.
Pro Sport
Fresh water & citrus
Fresh water elements are anchored by a citrus blend of mandarin, lemon, and green lime.
What Do Mando & Lume Have in Common?
Mando is the same formula as Lume, with reimagined scents and packaging that appeal to men. Powered by Acidified Technology, you can expect the same outrageous efficacy and high quality ingredients that make Lume so great.
Whole Body Odor Control
Because pits aren’t the only place that gets stinky between showers, it’s the whole package for your whole package! We’re talking armpits, balls, taints, buttcracks, gut folds, feet, and wherever else you want to control odor.
Clinically Proven 72 Hour Odor Control
What do we mean by 72 hour odor control? Mando is clinically proven to block odor all day, and continues to control odor for 72 hours.
Mando is proven to be more effective than a shower alone. We literally had this tested (shout out to Princeton Consumer Research for taking one for the team), and body odor was rated 12 hours after a shower with soap, compared to 12 hours after showering with soap and applying Mando.
The results:
12 hour odor score shower + soap: 5/10
12 hour odor score shower + soap + Mando: 0/10
ZERO - zilch, no odor! Name a better result
Powered By Acidified Technology
Our acidified formulas are pH optimized to control odor, and that’s why all of our outrageously effective deodorant and body care products are powered by Mandelic Acid. It’s a premium ingredient, for premium results.
Seriously Skin Safe
No baking soda, parabens, phthalates, benzene, or blue dyes. Mando is safe to use on all
Based In Science
Mando isn’t just extra cologne for your cracks and crevices, it stops odor before it starts.
Where Did The Name Mando Come From?
The creative team was brainstorming names that might pay homage to our star ingredient - Mandelic Acid, and one of our team members suggested Mando.
From there, the phrase Go Mando & Smell Better Naked was born, giving a wink and a nod to going commando. Now don’t you wish you were on the Lume Creative Team? We have a pretty good time riffing on Whole Body Deodorant!
What’s In The Mando Whole Body Lineup And Where Can You Buy It?
You can shop our high performance and fantastic smelling line of odor control at shopmando.com.
72 hour odor control, glides on smoothly anywhere you have odor but wish you didn’t.
72 hour odor control, rubs in like a lotion to all the nooks and crannies.
Clinically proven to remove odor better than soap and control odor for 24 hours.
Not a simple wet wipe - clinically proven to control odor for 24 hours.
Watch for more innovative products to come, we already have more good stuff in the works.
Go Mando & Smell Better Naked. Everywhere.
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